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익산브랜드, CI

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The Meaning of the Brand Slogan

브랜드슬로건대표이미지

Iksan Amazing Logo symbolizesamazing Iksan city, which is the great historical and cultural city of ancient Baekje and Mahan, the Mecca of Korea's food industry and will become the capital of Asia's food industry in the future. Iksan has Wanggung-ri Historical Place, to which King Mu of Baekje transferred the capital of his nation, and National Treasure No. 289 Wanggung-ri five-story pagoda. In addition, it is culturally an important city where, along with National Treasure No. 11 Mireuksa Temple Site, there are 505 relics on a par with national treasures and will be reborn as a Korean style food valley and the world's largest hub of food industry as it was chosen as a Korea National Food Cluster business site in 2008. Iksan city also tries to emphasize the greatness and magnificence of the city by using National Treasure No. 11 Mireuksa Temple Site as its brand slogan design. .

The Type of the Brand Slogan

Standard Logo Type

The color of the logo will be changed slightly according to the content of a slogan. The provided example shows the colors for the slogan, 'Great historical and cultural city - amazing Iksan'.

As a whole, the base color and the assort colors of a brand slogan will be changed based on the content of the slogan. Refer to the colors only for logo types.

Use suggested graphic samples for other graphic patterns.

  • 영문컬러로고타입
  • 영문 컬러 로고타입 작도법
Colors only for Logo Types

For logo types, the use of spot color printing is in principle, but if it is impossible to be met, four color process printing can be used according to the suggested printing regulation on the ratio of four primary colors. Other graphic patterns shall use presented graphic products.

  • 주조색
  • 보조색
Font Only for Logo Type

English is used for logo types by default, but when needed, below designated typeface(Yungodik) can be used in accordance with the regulations.

  • 영문전용서채(lucida sans),국문전용서채(윤고딕 240)
  • 국문전용서채(윤고딕 130),국문전용서채(윤고딕 120)